Got Social Business?

December 16th, 6:30pm
Lake Forest, CA

Full Details Here

Dave Evans, author of "Social Media Marketing: An Hour a Day" and "Social Media Marketing: The Next Generation of Business Engagement" will lead a discussion of interest to anyone considering implementing social technology in business.

Who is It For?
This informal session is perfect for marketers, business unit managers and owners, HR professionals and anyone else looking to gain a better understanding of how to use social technologies and platforms to build stronger businesses.

Executive Seminars

While interest in social media among businesses is exploding -- over 700,000 businesses already have a company page on Facebook -- too many companies are actively engaged in various aspects of social media without a fundamental business strategy in place or adequate knowledge at the senior management level to leverage social media effectively.

Social Media Marketing: The Next Generation of Business Engagement

Following on "Social Media Marketing: An Hour a Day," "The Next Generation of Business Engagement" by Dave Evans shows you how to apply collaborative, social technology to business, shortening the innovation cycle and building stronger relationships with your customers, partners and suppliers.

Social Media Marketing: An Hour a Day

Featuring 55 practical, hands-on exercises, "Social Media Marketing: An Hour a Day" by Dave Evans walks you through a step-by-step process that results in an effective social media plan built by you, for your organization.

What Drives Customer Service

I'm passionate about customer service and what drives it, what makes it great and why it sometimes fails. ReadThis.com is a collection of my own experiences with the brands, products and services that I encounter as a customer, stakeholder or interested by-stander.

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Mercedes-Benz Austin - Customer Service Excellence

Published May 13, 2011   permalink

We recently visited our Mercedes-Benz dealer for an AC issue. Our experience was nothing short of "truly exceptional."
 
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Amazing Service, Amazing Value. Close to Home.

Published April 16, 2011   permalink

If you're looking for a custom earpiece and you haven't had your ears checked in a while, consider making an appointment and getting your earpiece fit by a professional. If you're in Austin, give Dr. Hutchison a call at Austin Hearing Services. Wonderful customer service, great product, and the satisfaction of shopping locally.
 
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Build Subject Matter Expertise

Published April 13, 2011   permalink

Are you a social media professional looking to broaden your knowledge, or to earn a certification in social media as it applies to business? Take a look at the University of San Francisco's online training program. The course runs about 8 weeks, and it's completely online.
 
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Invest in the First Experience

Published February 08, 2011   permalink

Take the time to get your transations right: The payoff is a positive first impression in an increasingly connected business world.
 
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The Marketing and Operations Connection

Published January 10, 2011   permalink

One of the undeniable transformations occurring due to the increased use of social technology is the connection between marketing and operations--between what is promised and what is delivered.

This connection has been a mainstay of my view of the social web--whether deployed as a participative platform in business--for example, the use of a Facebook business page--or as core technology--a customer support community or the adoption of Socialtext, for example, as an enterprise platform for collaboration.


 
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